Apple Inc.

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Revision as of 04:47, 10 April 2007 by imported>Eric M Gearhart (Moved external links to external links section, per CZ policy. Also found a better annoucement of Apple's name change. Could use some more cleanup and a References section)
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Apple Inc. (formerly known as Apple Computer) is an American company that primarily specializes in the creation of software, computers, and consumer electronics; most notably the Mac OS X operating system, Macintosh computers, and the iPod.

Founded on April 1, 1976 in California as Apple Computer, Inc., Steve Jobs announced Apple would remove the "Computer" from its name at the MacWorld Expo in January 2007 to reflect the company's diversification into consumer electronics markets.

Apple has long benefited from an unusually high level of consumer affiliation and product loyalty, although it has had its fair share of scandals including the highly publicized and long running legal battles with Apple Records], and the recent Stock Option backdating scandal

External Links

SEC Filing of the name change Apple's Legal Woes Stock Option scandal

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